Elementor Vs Thrive Architect Comparison 2018

Updated: September 3, 2018
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While many Elementor users have considered Thrive Architect an Elementor copy, they seem to forget that Thrive came way before Elementor did. Yes, there are many similarities, but the same could be said in reverse. This is a tough comparison and I think, for some, it is going to end up coming down to cost. Elementor is an annual license cost, where Thrive Architect comes with lifetime updates. Also, it is important to note that Elementor is a lot more refined and much better suited for full website builds. Elementor Pro is also more powerful in that it allows you to create dynamic headers / footers and post templates. Elementor also has an ecosystem around it of 3rd party plugins to expand its features. Thrive Architect has a great focus on marketing with specialized features like timed content, popup boxes, and deep integrations with the other plugins that Thrive makes.


Cost: Free to $199



Elementor Overview

Elementor is a WordPress page builder that has taken WordPress web design by storm. It had the deepest feature set, yet is very easy to use and master. Elementor is the most full-featured free page builder. There is also a Pro add-on to add additional developer features.

Thrive Architect Overview

Thrive Architect is a WordPress page builder from Thrive Themes. It's their next generation page builder that replaces Thrive Content Builder. It is ideal for any website build, but also really shines for marketers because of its marketing focus.

Elementor Key Features

  • Live Front End Page Editor
  • Awsome Designer Features
  • Template & Block Library
  • Mobile Responsive Options
  • Fastest Front End Editor
  • PRO Create Custom Headers / Footers
  • PRO Create Post Type Layouts

Thrive Architect Key Features

  • Over 100 Page Templates
  • Best Mobile Options
  • Included Popup Engine
  • Advanced Marketing Features
  • Gradient Backgrounds
  • Works With Any Theme

Elementor Things To Consider

Since it launched, Elementor has had explosive growth with it being active on nearly 1 million websites in less than 2 years. The product has become more and more refined because the team behind Elementor is VERY aggressive in making it the best WordPress page builder on available.

With that explosive growth, many Elementor users are also new to WordPress and website building in general. As a result, I have noticed some people having trouble opening up the Elementor builder, but its typically never caused by Elementor itself. Instead, it is caused by outdated hosting, outdated PHP version, the rocket loader enabled in Cloudflare, or some overly aggressive caching or performance plugin.

The reason I point this out is that in some circles there is this perception that Elementor has issues when upgrading, but I have never experienced that myself and have made an effort to see what is causing this for WPCrafter fans and it's always the same causes listed above.

However, Elementor has a version manager so you can easily revert to a prior version of Elementor. Also, this makes it easy to test out beta versions.

With regards to Elementor Pro, it is fair to point out that it is not GPL licensed. I personally don't have any issues with this, but there are some people that do. Elementor is GPL licensed which is a requirement to be in the WordPress plugin directory.

Thrive Architect Things To Consider

Being that Thrive Architect is an upgrade to Thrive Content Builder, there have been some upgrade issues that people have experienced. So right now I really don't recommend upgrading from Thrive Content Builder.

While many developer hours went into Thrive Architect, there are still some things that are a bit overly complicated where there are settings panels on top of setting panels.

Also, Thrive Architect is lacking global save sections which is a huge time saver when building full websites.

Elementor Coupon / Discount

There are currently no active Elementor Coupon or Elementor Discounts available. However, if you do purchase Elementor through the link on this website, I will give you access to my complete training program, Elementor Essentials, which normally sells for $199.

Thrive Architect Coupon / Discount

There are no Thrive Architect coupons available and Thrive rarely discounts their products.

Elementor Review Summary

Elementor is the strongest page builder currently available. They consistently release new features that are in line with current design trends. This means you will be able to keep your website relevant.

Elementor Pro is an incredible value considering all the additional modules and power features that it includes.

If I were starting a new website project today, Elementor would be the page builder that I would choose. I consider it a must have WordPress page builder that is a pleasure to use.

Thrive Architect Review Summary

Thrive Architect is a VERY exciting product. It is also the only modern page builder with inline editing which makes it ideal for creating amazing blog posts. It is a serious contender in the competitive page builder market.

Other Elementor Comparisons

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Elementor Vs Thrive Architect

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Other Thrive Architect Comparisons

Divi Vs Thrive Architect

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Elementor Vs Thrive Architect

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Divi Vs Thrive Architect

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Elementor Vs Thrive Architect

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Beaver Builder Vs Thrive Architect

With the current release of Thrive Architect, this is now a very close competition. If I were building websites for …

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Review Transparency & Ethics
These reviews & comparisons are my opinions based on my usage and testing. Although I have been solicited for paid reviews, I want to make it clear that I have always declined! I have never been paid to write or record any reviews, EVER! For more information on my review process, visit my Transparency Report linked above.

  • Swapnil says:

    Making a choice among elementor and thrive is very difficult, As I am trying to scale up my affiliate sites.
    Elementor is what i have started with.

    Elementor Pros – Easy, full customization possibilities, new elements/features releasing frequently.
    Elementor Cons – Tables , not much options for editing long content, messy codes (Important drawback).

    Adam what do you think if I have both installed on same website, how much will it affect on page speed, requests and Dashboard speed?

  • Mayank Sharma says:

    Adam I want to buy Thrive architect licence for 15 websites…. mostly bcus it’s better than elementor when it comes to content display…tables, content list, tabs etc. How can I buy it from your link so that I get free access to your Thrive Architect course… I will need it. You are the best guru out there!

    • Yes, it does have some amazing content modules, especially tables. No one can touch that, it’s that good. So yes if you click on the Thrive button it should send you to a page about the courses, of course, the courses are free. I think it’s worth getting that way.

  • Daniele says:

    Hey Adam, great review!

    I am wondering one thing. Which of these two combination theme + pagebuilder is the better in terms of easiness to use and approachability in keep the same layout in landing page, checkout etc: generatepress + elementor or generatepress + thrivearchtect?

    Thank you a lot!

  • Johnny B says:

    Where is your link to buy Elementor?

  • Amit says:

    Hi Adam,

    i’m looking for a plugin that will be mainly used for marketing my products.
    landing pages, sales funnel with timer countdown etc…
    i also need it to support RTL language (my site is in English and Hebrew).
    my website is currently using visual composer and i’m trying to decide which will be better and easier for my marketing needs, what do you think?


    • Joe says:

      I’m also looking for this exact same thing, sales funnels and landing pages like ClickFunnels but built by wordpress/woocommerce.
      I want to show multiple products they can choose to add to cart, have shipping+billing address fields, some testimonials or other text, then check out button.

      Could not find a clear solution yet for the past 2 days

    • The main challenge with using these tools for sales funnels is, what are you going to use for the checkout. They are perfect for creating sales pages, any type of page really, but if you are selling something there needs to be a cart. You can use WooCommerce, but then WooCommerce isn’t really for a sales funnel.

  • Jim McGee says:

    Hey Adam,

    Thanks for this concise comparison.

    I wonder if you’d give me your input about something…

    I’m thinking of a redesign on my site, from Divi to GeneratePress.

    I want to use most of the Thrive plugins; I love their conversion focus.

    Wondering if I should stick to Thrive Architect to have fewer plugin conflicts, or if it’s safe to go with Elementor?



  • Christine Sempero says:

    Hi Adam
    I am Christine I am 64 and I am trying to do the website for my new and little hotel I have been seen you every day for some weeks now I am going to host with inMotion through your site
    I need multilingual page and booking and I like the parallax effect very much and I need to decide between elementor or thrive architect that way I will have everything in order so I don’t have problems when I buy.
    another thing how can I become a member of your site I am very new at this as you can see but I am a hard worker

  • Hi, Adam, I’m looking for a solution that will be helping me with lead collection. Since Thrive Architect seems to be niched to that solution, would you recommend it over Elementor Pro? Or will Elementor Pro give me just as much bang for the buck with list building and lead collection?

  • Eunice says:

    Hi Webcrafters,

    off topic suggestion, would be very helpful to have a timestamp on comments so readers can contextualize the different info provided. besides that great site and work. thanks for all the info 🙂

  • HJB says:

    Thrive Architect is still a very buggy product. Compared with Thrive Content Builder (even that wasn’t perfect) it lacks of stability and performance. The way they release software is ridiculous and just breath taking amateurism.
    Incredible. They annoying way of Shaun and Hanne introducing all kinds of new features makes it even more buggy and complicated.
    I’m regretting that I bought this, costed me a lot of time money and confidence of customers.

    • Adam @ WPCrafter says:

      Is your comment based on upgrading from Thrive Content Builder to Thrive Architect (which I would agree there have been problems)? Or is it based on a fresh installation of Thrive Architect?

    • Artur Zygmunt says:

      I upgraded from Thrive Content Builder to Thrive Architect and I really can’t complain so much. It’s just obvious the there will be hiccups. But the way the handled it… i’m happy.
      I think it would be MUCH better comment if you described in more detailed manner what didn’t work in your case. I use Thrive for 3 years and I couldn’t be happier.

      It’s wierd how you describe things in this comment without logic. It even looks like just creating bad pr for Thrive.

      Just read yourself: you said that Shane way of introducing new features makes the software more buggy… How video tutorial could create a bug in a software?

  • Jaya says:

    I used to be a dedicated Thrive fan. Then I upgraded to Thrive Architect and it was super buggy. I had no idea they’d do an official release w so many problems. It really screwed up a Client project. (Delays, Lost work on my side and the Client side, loss of confidence from Client, and Prob not a good reference from them.) I’m super bummed and switched to Elementor and Astra theme. Very happy w my choice and not looking back. Astra Agency comes w ConvertPro which rivals Thrive Leads. Thrive Leads was the one thing I was nervous about losing w my Thrive membership but I’m enjoying Convert Pro immensely so far. If I need any other Thrive plugins I’ll just purchase them separate.

  • Christian Barturen says:

    Hi Adam! It’s a tough decision indeed. I’m new in this topic with websites. And i don’t know which to choose for a web/blog. I love both! Elementor for the design and Thrive for the marketing. I want to put a personilized menu for the blog, separating by categories, topics, etc. Later, maybe put some courses to sell. So, i’m desperate! Elementor or Thrive Architect? I’ll be very greatful

  • Mario Rodriguez says:

    For me the differential factor is that you do not really need a theme with Elementor as they have an advanced “menu” widget (https://elementor.com/introducing-nav-menu/) that they launched last september (something I have not seem in other visual builders).

    And of course their free version gave them a huge market share in very short time.

  • Tara says:

    Do you have an e-commerce WordPress theme suggestion when using either Elementor or Thrive Architect?

    • Yes, I would recommend the Astra Theme. It’s the theme I use, and in a few days they are releasing their WooCommerce integration. Right now I am beta testing it and can say it is not only the most flexible WooCommerce integration, but it is also the best-coded solution I have seen.

  • Rachel Neill says:

    I’m so confused, I thought Elementor was a theme. But your training outline says; find a theme that works with Elementor. Arghh!

  • Rachel Neill says:

    HI, I’m an absolute newbie an know very little about themes however I’ve been looking at Elementor and thrive. My site is a tuition website which will house various lessons. I would also like to sell an exam guide on it so was drawn to thrive‘s salespage. But it seems Elementor is great for beginning, and I could get a salespage added on? I think I’m gonna go ahead and buy through your link anyway. Thanks for your great reviews.

  • Prabin Padhy says:

    Hello, Adam!

    This comparison post is awesome. One thing I am wondering – “How did you create the TWO Columned Post Format?”

    Is that an option with your Parent theme or use Beaver Builder? Can you guide me the steps so that I can make one for me.

    Thanks in advance!

  • Bryan says:

    Hi Adam, going to sign up Elementor Pro through your link. May I know how do I access the Elementor Essentials course after? Thanks.

  • Maddy says:

    Hi Adam – similar to Aron, I am reviewing what Page Builder to use for a new website project. I have used Divi-3 for all previous but now aware of impact Gutenberg may have.. plus my business partner needs to learn how to manage the website, and perhaps Divi-3 more complex than Elementor/Beaver-builder to learn. This current project, whilst a full website, I will want landing-pages; also on-line course/membership-site facility. … – so now am considering Elementor – but your comment on Beaver Themer, and its features – would Beaver Builder be a better option than Elementor? Thank-you.

  • Aron Vinokur says:

    Hi Adam,
    Thank you for all your videos, really appreciate your time and efforts. I just started to help my wife with her project and have been playing with “Customizr” theme, but starting to look at visual builders. And this is how I found you.
    I am really torn between Thrive Architect and Elementor. It seems I am stuck between maturity of Thrive (as a company) and its “marketing” direction vs Elementor usability and aggressive updates and new functionality. The “marketing” direction is very appealing but so is the youth of Elementor devs and their “backgrounds”. You have already “recommended” Elementor, but anything you could say to push the scale in either direction? Also, what did/are you using for this site, theme and “builder”?

  • Jude says:


    Can Thrive Themes work with Elementor PRO? I am already on Elementor PRO but I like the themes of Thrive.

    • I would recommend holding off on using any of the current thrive themes because they are going to be releasing a new theme and phasing out all the existing ones. The will support the existing ones, but they will most likely not be adding any features to them.

      But to answer your question, yea it should work perfectly.

    • TG says:

      Your videos have helped me narrow down my options. Thank you! The comparison has been challenging for a newbie!

      I need to create an entire website with hundreds of beautifully designed pages. I’m thinking it will be easier to do that with Elementor, and I plan on purchasing through your link.

      I LOVE Thrive Architect‘s pricing structure and marketing features, but they don’t quite have what I need right now (I’m guessing) and I’m worried they will change their pricing structure after they make improvements. You mentioned Thrive Themes is updating their plugins. Do you know anything about how the pricing structures might change for the plugins and the page builder? I’m wondering if I should purchase while the price is lower and not recurring. I’m concerned it might not be within my budget with time.

      Thank you!

  • Josh says:


    As regards thrive architect.

    Any chance you know when they are releasing templates that you can use with the theme’s header/footer? I don’t want to create a menu bar every single time I use their templates…

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