Oxygen Builder Review 2018

Updated: November 4, 2018
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Oxygen Builder Overview

Oxygen Builder is a tool that enables you to build entire WordPress websites. It is not a page builder or a theme, but a hybrid product that enables you to have more control over what you create.

  • Ease Of Use

  • Value

  • Reliability

  • Support

  • Overall Rating


Oxygen Builder


  • Provides full control over your website.
    Does output cleaner code.

Just a quick update, Oxygen Builder 2 was released in June 2018. The above video is based on Oxygen v1, I will not be making an updated video for reasons stated below. The written review below is based on Oxygen Builder v2. 

Folks, I did want to make an updated video review on Oxygen Builder 2, so much so that I had graphics created and was totally ready to go. I even updated the written portion of this review for Oxygen Builder 2.

However, after some recent events from the founder, I must say that I really don't want to have anything to do with Oxygen Builder. I just can't support the constant negative marketing they do, trashing other tools, and directing their users to publically go after reviewers that have expressed concerns.

So I will leave it there. I have publicly wished them well on many occasions and still do.

Oxygen Builder Review: Key Features

Provides full control over your website.
Does output cleaner code.

Oxygen Builder Review: Things To Consider

My 1st concern is how Oxygen Builder handled the release of Oxygen Builder 2. With WordPress software, typically when there is a new version the developer will have an upgrade path to the new version.

Well not so with Oxygen Builder. So if you were an Oxygen Builder v1 user, you can’t upgrade without rebuilding your entire site all over again.

To some, this doesn’t sound bad, but you have to take into consideration that Oxygen 1 was out for less than a year. It’s not like it had been out 3 years and it’s just time for them to get a new site anyway.

NOT GPL! What makes matters worse is Oxygen Builder is NOT GPL licensed. So you are not allowed any of the GPL freedoms if that matters to you.

My 2nd big concern is everything built in Oxygen Builder stays in Oxygen Builder. If you disable it all your hard work is stored in the WordPress database for you to have to fish out. When you do it is wrapped in shortcodes much like Divi.

My 3rd big concern for website builders is it will NEVER be client friendly. There is no way a client of yours is ever going to be able to go in and make changes.

Lastly, I had heard there were some big SEO issues, but I think that was recently improved.

Oxygen Builder Coupon / Oxygen Builder Discount

They have a discount on the Oxygen Builder website from time to time.

Oxygen Builder Review: Summary

Personally, Oxygen Builder is not for me. I like to refer to it as a page builder for coders who hate page builders.

For the other 99% of us, Oxygen Builder is a strong departure from how typical users use WordPress.

There will be a steeper learning curve, so it will require patience.

On a more personal note, I can’t get behind the product because of all the negative marketing they do. One just has to look at some of their official videos or go on Facebook to see the ad’s they run. But that’s just me.

Oxygen Builder Comparisons

Oxygen Builder Tutorials

Review Transparency & Ethics
These reviews & comparisons are my opinions based on my usage and testing. Although I have been solicited for paid reviews, I want to make it clear that I have always declined! I have never been paid to write or record any reviews, EVER! For more information on my review process, visit my Transparency Report linked above.

47 thoughts on “Oxygen Builder”

  1. This actually is misleading as i remember reading seeing this when it came out and now i was expecting and update on the video. Maybe the outdated video should go. I’ll give the v2 a spin as the v1 didn’t quite cut it for me. I’ll be back for my review aswell.

    1. Sorry that I am not “meeting your expectations” but if you take a moment to read above, I have clearly stated that I will not be making any videos on Oxygen Builder and I detail out the reasons.

      There is nothing misleading if you take the time to read the post. It clearly states that the written review is on Oxygen Builder v2 and there will be no video coming. It also clearly states that the video is on Oxygen Builder v1.

  2. Oxygen 1 was an awesome proof of concept. It had a lot of bugs and they did go quiet (as far as updates / bug fixes go) for a while as they rebuilt the framework to become Oxygen 2.0. Oxygen 2.0+ is absolutely fantastic and is under heavy development with a consistent update/release cycle. I used to loathe working in WordPress, but with Oxygen I have a new found love for WordPress. It’s incredibly easy to rapidly build a simple highly aesthetic website, and there has yet to be any advanced functionality that I haven’t been able to implement.

    You should really update this review to reflect its current status as its confusing that the “Last updated shows September 3” but the review is for an old version of Oxygen.

  3. Not sure where you guys are getting all your intel from, but nothing could be further from the truth!. Having recently switched to Oxygen from Divi, I could not be happier. In the few months we have been using it, we have received a great update to 2.1. The support is great, there is an active Facebook page with so many users all willing to help and the creator himself is always on there.

    I am all for different opinions as we all have our favourites, but misguided comments can certainly hurt a business. Don’t like a feature, ok but to talk about how often they are on twitter, c’mon please!!

    I have never learned to code but after watching their very well put together tutorials, I am knocking out sites with ease. If you liked Divi..you will love Oxygen

  4. Ben Gad Rosental

    Another point worth mentioning to those working with RTL – they don’t have support for the plugin actually kind of breaks on a RTL WordPress install.

  5. Ben Gad Rosental

    I really need this kind full control builder which they provide big time on the v2, but i get the filling it’s like a one man show or something, the support is very slow and unhelpful, there blog is updated very rarely and i don’t see updates (not even near to what is happening in Elementor which has a live big community and a lot of updates and so on… only they don’t give full control – not even close).

    1. Yea I wonder if it is related to the very low cost of the plugin. The dev has stated that you can be profitable with a low-cost lifetime price, but I think it is VERY hard to pull off for a page builder because the level of support needed is on a completely different level. It’s one thing to do it for a simple importing utility plugin, but a page builder is entirely different. The only reason Divi has been able to do it is because of their scale and volume.

      1. hi, I’m curious. I have had Ultimatum theme for a few years and I’m wondering what you think of Oxygen compared to Ultimatum. I havent really been satisfied with Ultimatum because I want something where i don’t have to spend so much time fiddling and can work with things out of the box. Is there a big difference between Oxygen v1 and v2?

  6. To preface, I’m not affiliated with Oxygen in any way and I totally agree with this assessment of V1. V1 was subpar in terms where they got vs their ambitions for the tool. I saw the vision but felt it fell short in many ways some of which you outline in your video. V2 however I think is an amazing tool, especially when approached properly. I love the way page builders make things efficient and “repeatable”, but as a hand-coder, I’m always left wanting with page builder tools (Beaver Builder, elementor, divi, etc) and end up writing everything into the child theme or a plugin anyways. I love that I’m able to have total control over every aspect of a site with oxygen v2 and things operate inline with how I’d expect them to if I was hand coding a site and yet they’ve also managed to get the visual editing experience to feel incredibly natural and powerful for non-devs. Adding a class to multiple elements then using visual point/click to edit one reflects changes across all elements in real-time. It also gives you the ability to create your own component/section libraries that can be loaded in the interface and drag and dropped in just like all the other popular options provide. I personally love the way they have laid out the library in a way that lets you have siloed “design system” component libraries. A developer can provide a library to a designer that doesn’t know how to code and they immediately have the ability point and click make changes with no code.

    At our agency, we utilize an in-house boilerplate on all our client projects. It’s a decoupled next.js (react.js) frontend that connects to WP via the rest API. We use type rocket page builder framework as the backend editing experience which passes custom block info to the rest API and is loaded as React components on the frontend. We’ve now realized we can take our existing react components after transpiling to HTML and build those into Oxygen component libraries for our lower budget clients to also utilize. That’s code reuse to the max and creating the ability for less digitally savvy designers to drag/drop create top-notch sites without breaking anything or having to code the underlying HTML. Certainly not going to be for everyone but they’ve done a pretty good job of making things easier for the non-devs with this new release I’m just hoping that support and updates continue at their current pace and don’t fall off the map like seems to have happened with v1. :/

    1. I absolutely agree with you. Oxygen is a solid web builder. VS 2 is even more powerful and flexible. What you can build is limited by your imagination.

  7. Hi Adam
    Now Oxygen Version 2.0 has been released. After your assessment of version 1, it would be appropriate if you would also make a fair assessment of version 2.

      1. Mr John Anderson Anderson

        This article is misleading in that you head it as ‘Oxygen Builder Review updated Sept 2018’. anyone coming here will think you have reviewed 2.0 or 2.1 but you haven’t. its just another funnel to your site.

        You need to take it down or update it properly to show a full review of version 2.1. In your own time? You’ve had plenty of time.

        1. Who died and make you king of the internet?

          So here I am doing a good thing, updating this review to make it perfectly crystal clear that this is on v1, not v2 and somehow I have done this horrible thing according to your rules. I mean listen to yourself here.

          You can’t make this stuff up.

          And the demands you make, that somehow I have to do things on your timeframe.

          See folks, this is exactly why I will not make any videos on Oxygen Builder for the reasons listed above.

          1. Nicholas Citarella

            Adam, while I do agree it was pretty demanding way to ask of you, I do think he has a point.

            Just for ‘transparency’ sake, I would suggest that you change this review name to ‘Oxygen App’ (as that was that was the v1 name) and then create a new pending review for ‘Oxygen Builder’. This would really help separate v1 from v2 because honestly, v2 feels like a much different experience. I used v1 for about a week back in college and was not really a fan.

            Also, I don’t believe that Louis should be blamed with actions of the community. But I do think that they way Oxygen’s community is, with us literally being able to talk 1-on-1 with the founder, can make it feel like ‘family’ for some people. This is something I haven’t really experienced with many other wordpress tools and honestly makes if feel like we are being heard and not talking to some faceless corp. So basically when we/they see something negative, it is like you are attacking the family. Oh the human mind.

            Anyways, sorry if you feel harassed by the community. I really don’t think that this was Louis intent (tho he can be sassy).

          2. The written portion has been updated for v2. There will not be a video coming. Everything that I am going to say about the founder is in the post above, which is little because I don’t want to go down that road.

            To you, I am happy that you found a product and community that you like.

          3. Nicholas Citarella

            Again I apologize that you feel like anyone has gone after you (not that that really means much from one random member of the community lol).

            Maybe boredom will one day lead you to play around in Oxygen, even if it isn’t for WP Crafter :).

            Anyways, good vibes, peace, love and happiness.

  8. Today the new version of Oxygen 2 has just been released. It looks great, but I have my doubts after seeing what is discussed here, but I also have to say that I am a Sofly customer and I think its WP All import plug-in is very good.

    1. It looks good on the surface, but I still have some concerns. The main selling point I see is that it uses flexbox for the generated code which makes it lighter. This will appeal to hand coders, but it’s not really that big of a deal in the real world. Oxygen Builder I think will only be a niche product for people that have a background in hand coding. Its made for that type of developer, many aspects of the builder will require custom coding to get the results you would want. My concerns are more related to all the BS they use to market it and how v1 users got screwed with no backward compatibility.

  9. Oxygen 2.0 is in closed beta and is shaping up really well. Its control for Custom post Types and templates is Amazing and it is very different from the typical drag and drop builders

  10. Your comments where done 6 months ago – did anything change since then? Updates of oxygene, Improvements? etc.

    I read that they got some WPMUDEV Developers who were building the UpFront Builder now working for them and there was also a call on Facebook that he was offering even a benefit if more WPMUDEV Devs would move to them – would actually be much better if they would move to DIVI instead – anyway!

    I see a great potential of such a builder – it is in a pretty similar way also available in Flectra / Odoo and CubicERP (which are all based on Python) but a huge ERP system with a super Website builder which also stores all stuff inside the database (postgres). Very easy to setup a websop or and site presenting your company with data from your erp system – has also blog.

    For Developers that could be a real cool tool Oxygene. The fact that it losses the content isn’t so good, especially if you are using Elementor or Beaver Builder. You better avoid Oxygene. When using DIVI it actually won’t matter as both would lose the content and therefore I think the best would actually be if DIVI would integrate that Developer features into their own DIVI Builder to make especially modifying Headers and Footers much easier than right now.

    Even greater would be if all those Layouts – DIVI will bring out about 800 in the following months!!! – would be reusable also in Oxygene as then the combination or DIVI with Oxygene would be the best tool for future web development and you could entirely forget about Elementor and Beaver which not even offer a lifetime license! -> which means you purchase yourself into a prison – vendor lock-in.

  11. Since it’s not page builder, BB, Elementor nor Gutenberg does not compete with it.
    It’s rather “new” Headway but more solid.
    Strange thing is it’s not theme but completely take over the theme.
    Might be more powerful than BB Themer or Elementor 2.0

  12. Roberto Ciccolella

    Just an update, Oxygen 2.0 Alpha is now available for testing. Is is obviously buggy and the author warned us. It is actually a new standalone web application and will not replace version 1 I mean they will focus on ver 2 but will also look after ver. 1 only for security updates. There are few MAJOR improvements, the layout engine use now CSS Flexbox that make building any layout far easier, there is drag and drop support for sections and single elements and this can also be done using the DOM tree. Video backgrounds, parallax, overlay are now quite easy to achieve. The template builder looks very straightforward, the easy posts element allow for many different style combinations for archives. If you feel adventurous you can also code directly in PHP the WordPress loop, I think no other page builders can do that. Stiling a Gravity form is now easier because the CSS inspector allow for easy targeting of HTML elememys to style. This web app is very unique and innovative, no anymore themes and child themes all changes are stored in the WP database. Id you love a page builder like Elementor (I do) you can combine it with Oxygen quite easily.

      1. Roberto Ciccolella

        Definitely web developers should seriously have in they tool box Oxygen. Personally I use Genesis since 2012, then I have Astra Agency paired with Elementor Pro and look forward to build sites with Oxygen 2 when is ready. My plan is to use it alone and combined with Elementor Pro as well.

    1. Can you please share how to put hands on the Alpha? I am currently working a lot on Webflow but miss WordPress CMS and in the same time will prefer Oxygen to all other WP visual builders (personally, I like having total control on div level) but was reluctant to buy due to no communication or updates. Do you have any idea if the current licence will extend to 2.0? Thanks!

  13. You should definitely approach people to pay you to do tutorials.

    They would provide value for the people that want to use it and you’d make money from the videos.

    Just my two cents.

  14. I am a beginner , and so far most page builders I have used feel extremely limited. This to me seems much more intuitive and removes a lot of constraints of theme page builders, even with elementor canvas. I think the product is brilliant and to me just what is needed in the market for newbies, such as myself (aside from the coding aspect). Where they lack in customer , they make up for in speed and options of what is possible , which I believe far exceeds anything in the current marketplace . This should fuel the next generation in WYSIWYG website building. I hope they succeed !


  15. I got into a fight with the creator and I have to say. He is an ass, plain and simple. I told him that he should at least send out an email blast to current subscribers to let us see behind the scenes. His response…does Apple send out free previews of their software/hardware? WHOA bro, you consider your company Apple. LOL.

    Any good marketer will tell you that customer service is key. This company has zero customer service and zero support. I’d love to see something happen but sadly, it’s looking bleaker and bleaker by the day. And even if it does happen what does this long wait indicate to those people who have purchased? Longer updates? Security loopholes for people who try to find a way to hack the software?

    This had so much potential but sadly, I don’t see it being anything more than a really, really bad purchase.

  16. The company blog indicates no updates will be released until version 2.0, which they are working on. Hopefully they will get the update out soon.

  17. Bought OxygenApp a few months ago, and there doesn’t seem to be any updates, support is limited to e-mails rather than forums, and I do regret purchasing. It’s good at what it does, but quite buggy and inconsistent. Wish I’d swerved it, it’s not going to be around for the long run, and zero updates mean trouble.

        1. I wish them well, and want them to succeed! I just don’t see how they will stay afloat financially unless it’s just a passion project and they don’t mind throwing their own money at long-term development and support. I have seen enough products come and go.

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